From the 23^rd to the 27^th of November 2009, the administration team of the Chinese Campus of L’Ecole de design Nantes Atlantique came and visit several Qingdao based design school to explain them how design teaching is organised in France.

Since their education system, in China, is really different, students from Qingdao Technological University 青岛理工大学,  Ocean University of China 青岛海洋大学, Qingdao University of Science & Technology 青岛科技大学 and Qingdao University 青岛大学 were really interested in these presentations.

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From the 3^rd to the 5^th of December 2009, L’Ecole de design Nantes Atlantique has participated in the Hongkong Inno Design Tech Expo 2009. Organised by the Hongkong Trade Development Council HKTDC aside the Hongkong Business of Design Week, the Hongkong Inno Design Tech Expo 2009 was this year meant to put France forward.

The APCI (French agency for design promotion) lead by Anne-Marie Boutin and Ubifrance (French agency for French trade) offered a wide space gathering 20 design agencies from France and 4 design schools.

This exhibition has been for L’Ecole de design Nantes Atlantique, the occasion to promote its 4 Master’s programs in English including the one in Qingdao, China.

A lot of Hongkong students were interested in joining the program.

On Wednesday the 4th of November, the 5th year students of the Chinese campus of l’Ecole de design Nantes Atlantique presented the phase 1 of their final year project before a five-member jury:
- Matthieu Jamet, China Representant of the French Loire Region
- Agathe Nougaret, Urban Planner at Broadway Malyan
- Christine Biancarelli, PhD candidate in Social Sciences at EHESS Paris, Project and research Assistant at L’Ecole de design Nantes Atlantique / China Campus
- Frédéric Bonin, Industrial Designer and Head of Studies at L’Ecole de design Nantes Atlantique / China Campus
- Maud-Andréa Bidet, Public Relations and Development Manager at L’Ecole de design Nantes Atlantique / China Campus

Frédéric Bonin, Industrial Designer and Head of Studies at L’Ecole de design Nantes Atlantique / China Campus

Christine Biancarelli

The nine students addressed different issues such as the Chinese wine, expatriate families, international transportations, the coming of a new born child in nuclear families, design copy, traditional crafts, tourism, catering and urban culture.

Agathe Nougaret

Agathe Nougaret and Matthieu Jamet

The jury overall opinion on the phase 1 was very positive. They appreciated the seriousness of the students work and encouraged them to keep the same energy for the phases to come.
To be continued…

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Christian Guellerin is now with the China Campus team in Beijing where he represents Cumulus as a president and L’Ecole de design Nantes Atlantique as a director. He actively participates in the Icograda Beijing 2009 host by the renowned China Central Academy of Fine Arts 中央美术学院.

Frédéric Bonin, Head of Studies of L’Ecole de design Nantes Atlantique’s China Campus, Xiaoyong, Professor at CAFA and Beijing Olympic medals designer, Maud-Andréa Bidet, PR Manager of L’Ecole de design Nantes Atlantique’s China Campus, Nicolas Roux and Jules Charbonnet, L’Ecole de design Nantes Atlantique’s students and Xu Kaiqiang, Design teacher at the Hubei University of Technologies.

Frédéric Bonin, Head of Studies of L’Ecole de design Nantes Atlantique’s China Campus, Maud-Andréa Bidet, PR Manager of L’Ecole de design Nantes Atlantique’s China Campus.

Icograda (the International Council of Graphic Design Associations) is the world body for professional communication design. Founded in 1963, it is a voluntary assembly of organisations concerned with graphic design, visual communication, design management, promotion, education, research and journalism. Icograda promotes communication designers’ vital role in society and commerce and unifies the voices of graphic designers and visual communicators worldwide.

This year, the event theme was「Xin-信」. Literally meaning “message” or “letter,”「Xin-信」represents a primitive means of communication. Today, however, it encompasses many more dimensions than ever before, as illustrated by words such as Xin-xi (information); Xin-nian (vision); Xin-ren (trust); Xin-yong (creditability) and Xin-xin (faith).

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Today, Christian Guellerin, the General Director of L’Ecole de design Nantes Atlantique, met Pan Lusheng 潘鲁生, the President of the Shandong University of Art and Design.
The two men affirmed for the third time their strong friendship and their will to further organise professional design workshops together.

An industrial design teacher, Christian Guellerin, the General Director of L’Ecole de design Nantes Atlantique and Mrs Peng, the Director of The Industrial Design School of Shandong University of Art and Design

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On  Monday the 19th of October, Seb-Supor R&D Center offered a design brief to 20 students of L’Ecole de design Nantes Atlantique and the School of Industrial Design of Shandong University of Art and Design.

For 5 days, each of the 5 teams will work on a range of 3 different blenders that will be meant for the Chinese market.

Seb-Supor 苏泊尔 is a joint venture that was created in 2006. Founded in 1994, Supor is the leader of the cookware market in China and the third largest cookware company in the world. It is number 5 in China on the cookware small domestic appliances market. Working on these blenders might then be an opportunity for it to go up the national scale in the small domestic appliances market.

Pascal Novis, Marketing director at Seb-Supor and his assistant

Amy Liu (Chinese), Product Supervisor and Lijing Zeng (French), Junior Product Manager at Supor in Hangzhou

Frédéric Bonin, Designer and head of studies at the Chinese Campus of L’Ecole de design Nantes Atlantique. He leads the workshop with 2 other teachers of the School of Industrial Design of Shandong University of Art and Design

The School of Industrial Design of Shandong University of Art and Design offers a Bachelor degree and a Master degree in Industrial Design. Located in the surroundings of Jinan, it appears to be a wonderful place to study.

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L’Ecole de design Nantes Atlantique will participate in the Icograda Education Network show in Beijing from the 24th to the 30th of October 2009.
Co-organised by Cumulus network, this event will be held during the 2009 Beijing Icograda World Design Congress. It will offer 21 universities the opportunity to present their programmes and their students achievements.
Venue :
China Central Academy of Fine Arts
www.cafa.edu.cn

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